Here are what you need to know to understanding Google AdSense

[ 0 ] September 7, 2011 |

Google AdSense allows webmasters to serve dynamic content ads on relevant web pages. If a visitor clicks on AdSense ads served to the site, the site owner credited for the referral. Google’s AdSense program essentially allows approved websites to dynamically serve Google pay-per-click AdWord results.

Website maintenance related to Adsense is very easy and requires very little effort. Webmasters simply insert a Google generated java script into the webpage or website template.

Spider Google scans the site ad serving and serves ads that relate to the content. Google uses a combination of keywords and context analysis to determine which ads to serve. The javascript calls the ad from Google and will ensure that the ads are shown each time a visitor hits the site.

Earlier Google implemented a filtering system that allows webmasters to prevent the ads from a specific area to be served on all the websites in your account. The ad blocking means that webmasters can prevent your competitors ads to be served dynamically on their websites.

Google offers a variety of ad formats to match the option that best suits a website. Webmasters can choose from a handful of preformatted towers, boxes, banners and buttons. Ad boxes can be modified by webmasters to resemble the colors of the website can geo scheme.Ads depending on the location of the visitor. Content of advertisements in English, French, German, Italian, Dutch, Portuguese, Japanese and Spanish are available.

Channels

Google recently channels, improve the reporting of AdSense.

When a channel is selected for Google to change the java script to include an additional control. Add the tracking data for administrators to monitor various indicators in different sites. Channels can be used to measure performance in different areas, income disparities in size and placement of different ads. By assigning each group of pages in a specific channel and comparing the results of a webmaster custom reports can channel work to increase their AdSense earnings.

Optimization

Google determines the content of the ads that appear, serious webmasters can earn money from Google AdSense using the following guidelines to optimize their site and ensure that targeted and relevant ads are displayed. If Google’s spider is not passed by the page and determine the nature of content, public service announcements will be served. Public service announcements will not accrue any AdSense revenue if clicked. As a result Google allows webmasters to designate alternate ads. Alternate Ads allow webmasters to use advertising space in the event that Google is unable to display targeted ads on the site. By specifying an alternate image, advertising space HTML page, or ad server can still be used effectively.

1.) Web page content on pages that ads are served should be static not dynamic.

2.) Ensure that the robots.txt does not prevent the Web page to be indexed. Robots.txt file must be removed or the text below are offered beds for Google bot to crawl the content on the site: User-agent: members of the media – Google

3) If the site contains frames, select the ‘framed page’ when generating your search code for that site.

4e) The body of the page and title page should contain contextual words that indicate a common theme of the web page.

Earnings

Even if Google does not disclose the exact percentage of revenue or webmasters earn, webmasters will receive a share of the amount paid for clicks on Google ads on your website.

AdSense Conclusion:

In general, Google AdWords can provide additional revenue for webmasters of the sites of large content. Implementing and maintaining Google AdSense program on a content site requires very little effort and can often bring a steady stream of additional revenue for webmasters.
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