Here are 3 Tips to Choose a Memorable Site Address

[ 0 ] August 24, 2011 |
Few things are more important to a company’s online success than a good domain name, otherwise known as a web address. A memorable domain name will help your prospects and customers find, learn about and interact with your business on the web.

Here are some simple tips on how to find a catchy domain name for your website:
Shorter is Better — The most memorable domains tend to be shorter than longer. A shorter domain has fewer possible spellings or interpretations and is easier to memorize. For example, instead of “affordablewebhostingprovider”, we decided to go with “webs.”
Easy Spelling — Choose a simple site address that does not have a lot of spelling variations. Domain names are often passed around by customers in verbal conversation. Use only a few words to ensure the correct information is passed around. Also remember that you can only use letters, numbers or a hyphen. No special characters, like &, # or $, are allowed in a domain name.
Descriptive of the Company — Website addresses should not be a random name you pull out of a hat. Your domain name should clearly express what your company is about and should reflect what you do. Instead of simply looking for something catchy, strive to pick a domain that fits into and complements your overall branding.

The most important tip — don’t wait to get your domain. There’s no guarantee the one you want will stay available.

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